WhatsApp is a free to download social messenger app for smart phones. It makes use of the internet to send messages, audio, images or video. WhatsApp messenger provides a cross platform and end to end instant messaging that is encrypted. The difference between this social messaging service and text messaging services is, the former makes use of the internet. The cost of using WhatsApp is significantly cheaper than texting. It is popular with youths because of features like send text messages, group chatting, images, GIF, videos, documents, user location, audio files, phone contacts and voice notes to other users using standard cellular mobile numbers. WhatsApp also uses the Internet to make voice calls, one to one video calls. To further keep it users connected WhatsApp for PC, a service that allows you use the platform right from your desktop with either a browser on just installing the app on your desktop WhatsApp uses a customized communication protocol once you install the app, it lets you creates an account using your mobile phone number as the username . Its automatically checks all your contacts from your phone’s address book with its central database of WhatsApp users to automatically add contacts to your WhatsApp contact list.
The app was created in 2009 by
. Over the years the messaging app has witnessed a significant upsurge in it usage. in 2009, it had over 250000 users eight years down the line the mobile messaging app announced that it had more than 1.2 billion monthly active users. In February 2014 social media Facebook acquired WhatsApp for 19 billion U.S. dollars. Making one of its founders Jan Koum among Americas richest entrepreneur under 40.
In the early months of 2015, WhatsApp introduced a voice-calling feature; this helped attract a completely different segment of the user population. In the early weeks of November 2016, WhatsApp added video calling feature for its users across Android, iPhone, and Windows Phone devices. Whatsapp’s partnership with Open Whisper Systems provided an end-to-end encryption. Users were given the option to enable a trust on first use mechanism in order to be notified if a correspondent’s key changes. According to Cade Metz, “WhatsApp, more than any company before it, has taken encryption to the masses.
The social messaging world is not a monopolistic market. Other well known social messaging services are Blackberry Messenger. Facebook Messenger, Skype, WeChat, Kik Messenger, Snapchat, Telegram, LINE, Viber etc. To be part of the ever moving social networking trend, WhatsApp messenger is constantly updated. Recent updates added were features that make other messaging services unique. This feature includes status update like that of Snapchat, voice and video call features like we already had on Viber.